Board Thread:Questions and Answers/@comment-29003089-20160711212152/@comment-35248429-20191203004401

92.201.99.248 wrote: When Kirito created his ALO character, the system announcer told him that the appearance will be randomized. I've never understood where's the sense in it. And there must be ways to customize the character's appearance since the hair of Kirito's character at the beginning of the SAO II series is different from that when he first entered ALO, and Asuna's appearance is just the same as in real life, except her hair color. Too much similarity for a coincidence, at least. You can customize your entire appearance for a fee.

All the SAO players got to transfer their SAO data over, so they all look like themselves except for fairy/race specific features.